By Monica Hammond

As a theater maker, reviews are an essential element of any marketing campaign. 

Whether it’s a Broadway show, Off Broadway, or even a staged reading, reviews are key.

So what happens if The New York Times doesn’t review your work? Are you out of luck? 

...

 By TheaterMakers Studio Member, Jason Turchin

When it comes to raising money for a project, we are often asked who is allowed to invest. The law generally requires that investors are "accredited", to include those who the law assumes to have sufficient financial sophistication, wealth, and...

 A typical goal for most writers is to get their scripts in the hands or in the inboxes of Producers.

Well, as you know, if something is typical, then that is NOT what I’d recommend you do.

What YOU need to do when looking to get produced is do the ATYPICAL.  That’s how you...

 Successful marketing is about finding the right audience for your product.  Which in our case is a play or a musical.

Because if we can find people who like what our type of show, then the odds go up that they’ll take it!  And that means, less work, less expense, and your...

Hey TheaterMakers. Meet Kevin Lynch. A freelance musician, transcriber & copyist, teacher, actor/comedian, writer, playwright, composer/lyricist, and provides a variety of music services in and around the New York/New Jersey area.

He has music directed, performed, accompanied, and...

 Last month we shared what Pitch Decks are. But if you want to put it together yourself, what do you need to include? 

Here’s your “what to include in the investment information packet” checklist:

• Title page
• Show key art
• Pull quote, if applicable 
• Website
• Social...

 Why hello there musical writer! Thanks for opening. And thanks for writing musicals.

Because not only am I a Producer of musicals, I'm a fan of musicals! So, I can't get enough.

And I want more musicals in the world . . . so I'm always working on ways that we can help you in your...

 Theater is a collaborative art form. No TheaterMaker is an island. 

In order to get your show off the ground, you first need to find your team. That tribe may come from your hometown, your college, or somewhere you don’t expect.

Justin Payne was building his team before he became...

During the COVID-19 pandemic, virtual events became the new normal for TheaterMakers to get their work in front of an audience and will likely stick around even as theaters begin to reopen. Perfecting your e-invite method now will serve you well in the long run. To cultivate an audience, first,...

  Written by Melvin Tunstall III

When Finale v27 dropped last month, musicians across the world took notice of the latest offering from the industry leader in music notation. Boasting a host of new features and a game-changing new music sharing feature through SmartMusic, v27 promises to...

Did you know that many TheaterMakers have a side hustle in addition to their career as an Artreprenuer?

Well we recently surveyed our community of TheaterMakers to see just what kind of side hustles they’re into and we were completely shocked at the robust skillset each of our members had.

  Written by Melvin Tunstall III

Q: I’ve finished my script, now what?

I’m sorry, could you repeat the question? I couldn’t hear you over the sound of ovation from the theater gods, playwrights of yore, and your fellow theatermakers. Raise a glass with us, YOU DID IT!

Yes,...